Psychometrics
The Use of Psychometrics
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The Use of Psychometrics
What Are Psychometrics?
Psychometrics are tools used to measure personality and behavior, in addition to mental abilities.
The term is a composite of two words: "psycho" which means personality and metric, meaning
"measurement". Developed by psychologists, and simplified for the corporate world, they are widely
used by multinational companies to predict work-related behavior that often contributes to a person's
success, or challenge, in a job.
The way that a person performs in a job does not depend solely upon technical ability; personality
also plays an important part. Used in conjunction with other measures and assessments, personality
measures can provide a useful insight into an individual's style and how they see themselves in
terms of their fundamental characteristics. This information is generally derived from the answers
to a series of multiple-choice questions administered using either paper and pencil or a computer. In
personality assessments, there are no right or wrong answers, it is simply a matter of identifying
job fit, that is why they are called "assessment" instruments, rather than "tests". Mental ability
tests, on the other hand, evaluate a candidate's abilities and produce scored reports, that is why
they are referred to as tests.
What Do Psychometrics Measure?
- Personality and behavioral style
- Interests
- Motivation
- Mental abilities
- Why Use Psychometrics?
- To cut out the guesswork from job hiring
- To reduce turnover
- To know each employee’s competencies, skills, interests, personality and behavior
- To give managers powerful feedback on their performance
Psychometrics are used within the following contexts:
Selection
HR professionals have realized that experience and professional qualifications are not sufficient
as indicators of future performance. As a selection tool, psychometrics shed light on behavior, an
element which is usually difficult to measure during interviews especially as candidates are keen
to mask their true personality and to present themselves in a favorable light. Psychometrics will
allow you to understand your candidates’ behavioral patterns and make better selection decisions
for optimum "job fit".
Development
Employees benefit from receiving objective feedback on their behavior, which they more readily accept
as unbiased since reports are computer generated.
For Career/Promotion Decisions
Employees who excel in one job will not necessarily perform adequately in another. When selecting
people for promotion, otherwise excellent employees have too often been miscast into roles they
could not perform satisfactorily. Psychometrics enable you to predict the employee's behavior within
a different role before making the promotion decision.


Our Psychometrics
ASSESS
ASSESS
is a state-of-the-art Internet-based system that produces work-related assessment reports to
assist in the selection of outside candidates and in the promotion, placement, or development, of
internal managers, supervisors and professionals. In addition to personality and work-related
behavior, ASSESS measures intellectual abilities.
Success Insights
The ability to interact effectively with people may be the difference between success or failure
in our work and personal life. "Managing for Success" is a family of reports that meet a variety
of needs and special applications required for increased individual and organizational effectiveness.
The reports are available on software as well as through the Internet.
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Success Insights Management-Staff
This instrument gives valuable information to the employee, the manager, and the work team. It
clarifies individual work styles, how styles affect job performance and how the Management-Staff
relationship affects productivity and goal achievement. Through this personalized information,
respondents have the opportunity to immediately increase their knowledge of themselves and others
resulting in increased effectiveness and productivity.
Success Insights Executive
Designed specifically for the CEO, managers and decision-makers, it provides an accurate analysis
of their strengths, their value to the organization and provides knowledge that enables them to
negotiate a communication system that produces more effective work teams.
Success Insights Sales
In today's competitive marketplace, success in selling is more challenging and requires a higher
skill level. "Success Insights Sales" provides computer-generated reports that give the sales professional a
broad understanding of his/her natural sales style. The software analyzes and details what type
of product they prefer to sell, how they handle sales presentations, as well as how they close
and service their accounts. Because all people are unique, no two reports are alike.
Sales Strategy Index
Your business is in the hands of your sales personnel. Can they sell? Do they understand the sales
process? Are they treating each sales situation the way top salespeople do? The Sales Strategy
Index helps to ensure that your sales personnel will handle each sales opportunity correctly.
The report assesses the individual's responses to questions on 54 real-life sales scenarios,
and compares them with those of proven top sales professionals.
Success Insights Customer Service
This report is designed to allow employees who have any contact with customers to learn more about
themselves and learn how certain customers may react to their natural communication style. This
increased knowledge will help the employee build rapport and provide more successful customer service.
Success Insights Team Building
Solid teams are able to accomplish great feats in the face of barriers such as inadequate resources
and environmental resistance. "Success Insights Team Building" provides key information necessary to build
effective teams. Through individual reports, each team member clearly perceives how he/she
contributes to the organization and gains a greater appreciation of how differing styles are
required to achieve team goals.
Success Insights Interviewing Insights
This special report allows you to compare the person you are interviewing to the characteristics
mentioned in their report. It prevents the candidate from masking behavior just to get the job.
Make sure you hire the "real person "- not their adapted behavior for the interview!
Discovery 360° Feedback
Personal effectiveness within each key position is crucial to the ongoing success of the
organization. Multi-rater surveys, or 360o surveys, allow multiple team members, coworkers and/
or managers to give valuable feedback regarding the effectiveness of an individual's performance.
The results of 360o surveys are used in a number of ways to enhance and develop the interpersonal
skills and effectiveness of key employees. Multi-rater surveys have become a standard in successful organizations.
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Psychometrics by Use
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